Let's kick things off with a closer look at WooCommerce.
WooCommerce is a WordPress plugin. This means that you either need a WordPress website, or alternatively it can be installed via a subdirectory.
The great thing is that adding eCommerce functionality to an existing WordPress website with WooCommerce is incredibly easy. All that is required is a simple installation, followed by a step-by-step guide to set up your website. For those who are well-versed in the art of web-development, this can be done manually.+ Read More
If you are worried about SEO and you want people to be able to find your products through the search engines, then you will need to carefully optimise your product pages.
Using WordPress editor, this can easily be edited, including URL’s, meta data & descriptions, your alt tags, and every other page element that is required to refine your position on Google. Even without knowledge in coding, users will be able to optimise their WooCommerce website with great ease.+ Read More
WordPress is renowned for allowing access to countless dynamic themes for web design. The drawback with using WooCommerce is that it is not currently supported by every theme available.
This means that there is a good chance that your website’s current theme may not be compatible when trying to convert to a WooCommerce eCommerce store. This means that you may have to change the entire look of your website which can be a hassle. However, it could also be a great opportunity to breathe a little life into your website and start fresh.+ Read More
Whilst WooCommerce is a free plugin, most of the crucial extensions that you’ll want to get your hands on are not. For example, if you wish to accept debit & credit cards through your checkout system then you will need to purchase the appropriate extension to support them.
There are many other paid extensions which are not necessarily “must-have” extensions, many of them can be useful, especially as you continue to grow. Again, this is not so much a negative, as the bigger you grow, the less these minor transactions will impact you.+ Read More
Your product descriptions are vital for attracting the right clientele to your eCommerce website. You need to ensure that they are unique, that they have the relevant keywords, and that you’re using appropriate phrases which are frequently searched on Google.
You need to ensure that your descriptions tick all of the “SEO-friendly” boxes, whilst also appealing to your audience and offering ample information about the product in question.+ Read More