Posts by crop9
SEO Is More Crucial Now Than It Ever Was – Survive to Thrive
These are uncertain times, the likes of which many of us have never seen in our lifetime. The global economy is under immense pressure as the COVID-19 virus sweeps across the globe, forcing many industries and businesses to close down. It’s frightening. With so many people feeling anxious about the future, many business owners are…
Read MoreWhat is Google My Business and Why do You Need it?
Google My Business is quite simply a tool that helps businesses optimise their Search and Maps listing to have more visibility and to attract more customers. It gives you a unique opportunity to share additional information and to highlight what makes you special and separates you from other local competitors. The tricky part is getting…
Read MoreDigital Marketing Trends for 2020 – Stay Ahead of the Curve
As a digital marketing agency, we still haven’t figured out if we love or hate the ever-changing nature of SEO and online marketing. Just as you’ve cracked a new method, Google moves the goalposts once more. Perhaps it’s a sort of love-hate relationship with a partner who’s always keeping you on your toes. It means…
Read MoreThe Importance of Bench-marking Websites
Bench-marking your website is an essential development step which allows you to gauge where your website stands in relation to other competitor sites. This will invariably offer you insight into which areas you are doing particularly well in, and others where you must improve. It’ an incredibly valuable marketing tool which is often overlooked, though…
Read MoreProduct Photography Tips for E-Commerce Websites
When it comes to your website’s performance there are a number of factors that you must consider. It’s all very well investing time and money into your online marketing campaign, but if you are failing to convert ‘clicks into customers’, when they arrive, then it can be terribly frustrating. In this article, we’re going…
Read MoreThe Truth Will Set You Free: Dangerous Misconceptions About SEO
SEO is the most valuable form of marketing that there is and don’t ever let anybody tell you otherwise. Yes, that’s awfully convenient coming from a blog post on a digital marketing agency website. However, if it wasn’t worth it, we wouldn’t be doing it and it’s as simple as that. Now, being what it…
Read MoreDiversify Your Marketing Strategy for the Best ROI
When it comes to marketing, it really is all about flexibility! You should refrain from being rigid in your approach and endeavour to try various mediums. There really is no good sinking your entire budget into the one marketing avenue and expecting to experience the greatest success. The businesses who do incredibly well, optimise their…
Read MoreWhat is E-A-T and How Can You Create Content That Google Wants to See?
In August 2018, Google released a “medic” update called E-A-T. Whilst that was a good year ago, we’re still finding that too many businesses are producing poor content and struggling to get to where they want to be on the Google rankings. So, let’s take a closer look at E-A-T and how you can create…
Read MoreIs Position One of Google the Be All & End All?
The short answer: yes. Of course, it is. Ranking at number one is the easiest way of demonstrating your authority and getting the most traffic. However, does that necessarily mean that you’re going to get more business than the websites ranking in positions 2-5? Perhaps…perhaps not. In this article, we’re going to look at whether…
Read MoreWhy you should consider hiring an SEO agency in 2023
The world of online marketing is incredibly daunting. As a new business owner, you’ll likely be hearing the words “search”, “engine” and “optimisation” used in the same sentence for the first time. Companies will be pulling you from pillar to post, ensuring you that they are the best in the business. You’ll be promised…
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